Cadbury World announces awards to celebrate local superheroes

05th May 2011. Posted by Sam Dowling.

The popular Midlands attraction has announced the launch of its brand new Cadbury World Superheroes Awards, dedicated to celebrating local superheroes.


   
Cadbury World is searching for five people from local communities who might otherwise go unnoticed, but whose everyday actions deserve to be recognised. The attraction officially launched the awards this weekend with a host of superhero-themed activities and games.

Nominees can be of any age and from any walk of life, ranging from tireless fundraisers to special teachers and friends who have gone above and beyond. Cadbury World is asking people to nominate local superheroes by simply filling in a nomination form online at www.cadburyworld.co.uk. Forms are also available from Cadbury World’s main reception, where they can be posted in a dedicated post box.

On Saturday 28th May, the winners will be invited to the attraction for a special awards ceremony where they will receive a family pass to Cadbury World and a Cadbury hamper filled with goodies including a chocolate plaque.

Diane Mitchell, marketing manager at Cadbury World, said:

“These awards are designed to celebrate those special superheroes in our communities who make a difference to others. Making a difference doesn’t necessarily mean doing anything extraordinary or demonstrating exceptional bravery, but simply someone such as a good friend or teacher who has gone above and beyond to help make someone else’s life that little bit better. We know there are plenty of superheroes out there, but we need your help to find them. If you’ve got five minutes, we urge you to fill out one of the nomination forms and help show that special person that all of their hard work hasn’t gone unnoticed.” 

Winners, and visitors to the attraction, can uncover the fascinating story of chocolate, enjoy the magic of the Cadabra ride and come face to face with the Cadbury gorilla. If they have some energy left, they can even try out the attraction’s brand new African Adventure play area. Over the coming months, Cadbury World is also offering a series of family-friendly activities including a Basil Brush Show on the 7th and 8th May where families will get the chance to meet television’s cheekiest fox.