The new division will build on Television Junction’s existing multi-media offering for clients across the broadcast, corporate and education sectors. It will provide strategic consultancy and interactive communication solutions ranging from web video and podcasts to online learning tools and event support.

Talking about the new division, Yvonne Davies, Co-Managing Director of Television Junction said: “As a company we work to convey our clients’ messages in the most effective way. Digital media offers the greatest opportunity for organisations to share what they want to say with a bigger and more diverse audience than ever before, but many companies are unaware of the most effective methods for engaging people online.
“In Cahoots brings together our experience in digital production and moving image story-telling in a new model that will see us working in partnership with clients to create digital campaigns that deliver results.”

Rebecca Cadwallader, Creative Producer at In Cahoots said: “As content and creative producers we are experts in developing and driving narratives for a digital audience to educate, inspire and entertain.
“Projects like WeVee illustrate our approach to tackling traditional communications challenges, bringing them to life through the innovative use of digital media and engaging new audiences. In Cahoots will build on Television Junction’s heritage of innovative media production by adding a new dimension to our offer for clients.”

For more information visit www.in-cahoots.net

To coincide with National Science and Engineering Week, 15 – 19 March, the Bournville attraction will be running a series of fun and interactive demonstrations exploring the sights and smells of chocolate manufacturing. 

Visitors can meet chocolatiers for demonstrations on how to make Cadbury’s Brunch Bar and find out the secret behind producing the bubbles in every Crunchie. Cadbury World has also created an ‘aroma pot challenge’, taking visitors on a tasting trip around the globe through an assortment of chewing gums.

Lucy Giaquinto, Marketing Manager at Cadbury World said: “We are delighted to be supporting National Science and Engineering Week with a wide variety of activities to help bring science to life for all the family.”

Cadbury World opened its doors in 1990 and now receives over 570,000 visitors each year including 30,000 school pupils. Whether you’re looking for fun, heritage or just something different you are sure to find it at Cadbury World. From learning how your favourite confectionery is made to playing in chocolate rain and coming face to face with Cadbury’s infamous drumming gorilla, the fourteen different zones at Cadbury World offer something for everyone.

For more information about a visit to Cadbury World visit www.cadburyworld.co.uk.

This year, Stylebirmingham.com is making Mother’s Day easy with the launch of ‘Beautiful Day’, a bespoke pampering day at some of the city’s leading beauty outlets.

For just £49, you can choose three indulgences to create a special pampering day for your mom, including an appointment at a top city centre hair salon, professional make-up session, and manicure. There are also options for a champagne indulgence at House of Fraser, or Afternoon Tea or Personal Shopping at Harvey Nichols.

Each hairdressing session includes an hour-long wash, cut and blow dry, followed by an appointment at a leading make-up brand, including a special £10 offer redeemable against a make-up purchase on the day. The final treat of the day will be an express manicure or special experience from House of Fraser or Harvey Nichols.

The retailers taking part in Beautiful Day include:
Hair: Toni & Guy, Benjamin Ryan, Bad Apple Hair, Hush Hair and Saks
Make-up: Clarins, Clinique, Chanel, Estee Lauder, Lancome, Trish McEvoy, Nars and Space NK
Nails: Nails Inc and Marco Benito
Extras: Harvey Nichols and House of Fraser

Jacqui Rochefort, Senior Sales Manager at House of Fraser, said:
“As a beauty retailer we were delighted to get involved with the stylebirmingham.com Beautiful day. What a fantastic way to pamper your Mum, and it is so easy to create a package. I hope that we get the opportunity to spoil lots of Mums, lets face it they deserve it”

Once the package is created, moms will enjoy a day of ‘me time’ on Friday 19 March when each of the participating stores will have a dedicated ‘Beautiful Day’ chair. They will be given the ultimate VIP treatment, whilst enjoying some of the best retailers the city has to offer. Each appointment is scheduled to be less than one hour with time in between for that all-important retail therapy.

Kevin Breese, Marketing Champion for Style Birmingham said:
“Deciding what to buy for Mother’s Day is always a challenge; what do you buy the woman that has everything?! The idea behind Beautiful Day is to give your mom the chance to take some time out of her maternal duties and let others look after her. We have some fantastic beauty retailers and it’s great that so many of them have come on board to help us look after Birmingham moms.”

For more information about Beautiful Day and to create a bespoke package, visit www.stylebirmingham.com.

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For all press enquiries, please contact at Rewired PR on 0121 236 2132:

Tara Tomes
tara@rewiredpr.com
07966 884 659

Set up in 2006, The Graduate Apprentice is run by Birmingham Future’s Talent Retention and Development Committee and supported by Graduate Advantage. It aims to give one exceptional graduate an unrivalled insight into the vibrant social and professional scene of Birmingham through individual sixteen week placements at three Birmingham based firms.

In addition to gaining both work and life experience, the graduate will receive a year’s complimentary membership to Birmingham Future, the support and guidance of a mentor and training opportunities from Graduate Advantage.

So far the scheme has helped four ambitious graduates including last year’s winner, Emily Williams. Ms Williams, a Coventry-born mathematics graduate has already enjoyed a placement at Deloitte and is currently with the HR department of Matthew Boulton and Sutton Coldfield colleges as they merged to form Birmingham Metropolitan College and will finish her year with business consultants VC Consulting.

The 2007 Graduate Apprentice, Jason Norris secured a permanent job at Deloitte following his placement there and now chairs Birmingham Future’s Talent, Retention and Development committee who lead the search for the Graduate Apprentice.

Jason said: “I can safely say that experiencing working at the three different firms greatly improved my understanding of how the business world actually operates and was the best career decision that I have made. It’s opened doors to opportunities I never knew existed and made my CV stand out from all my peers. Deloitte continue to support the scheme following my year, offering the opportunity for the Graduate Apprentice to experience the diverse world of a professional services firm. The scheme continues to provide top class candidates, and Deloitte are delighted to continue to be involved.”

Anthony McCourt from Birmingham Development Company Ltd said: “As developers of Birmingham we were extremely keen to become involved in a scheme which helps to promote and publicise the city as an exciting place to live and work. I sit on the committee that helps administer the scheme and quickly realised the value that both the apprentice and the employer get out of participating in the scheme.”

Stephen Jones, a Divisional Director and Head of the Birmingham office of Brewin Dolphin said: “Brewin Dolphin is proud to support Birmingham Future’s Graduate Apprentice Scheme as we firmly believe in the importance of nurturing the business leaders of the future. The apprentice will have the opportunity to assist in the daily tasks of Investment Managers as well as being able to attend business development events and strategy meetings that will help assist in building up a good understanding of the UK financial markets and global economy.”

For more details on The Graduate Apprentice and details on how to apply, visit www.thegraduateapprentice.co.uk

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Press enquiries:

Ruth Ward at Rewired PR on 0121 2362132 or 07894 556614 or ruth@rewiredpr.com

Mitchy Bwoy’s illustrations, fashion and video production are also renowned following his involvement in a series of special projects including the Blak Twang/We Love You album project with Banksy, Star Wars icon series with Lucasfilm and Addict Clothing.

For more information on the Mitchy Bwoy exhibition, visit www.punch-records.co.uk.

The best films will be judged by an expert panel, including editor of Film4.com Catherine Bray and feature film script editor, Kate Leys. A selection of the films will be screened throughout the year by Say Hello and also hosted on sponsor Bullring’s website www.lifefeelsbetter.co.uk, which will be advertised on Yahoo Movies, MSN Movies, Empire Online and Film.com.

Prizes including a selection of blue-ray films provided by Bullring’s HMV will be awarded to highly commended films.

Chris Unitt, Director of Meshed Media said: “The first Film Dash was great fun and resulted in some really imaginative and creative short films. It was great that so many people got involved and we’re hoping this year’s Film Dash will be bigger and better and encourage more people to show how creative they can be with digital media. Film Dash is all about having fun which is why this year’s theme is ‘happiness.’”

Cllr Martin Mullaney, Cabinet Member for Leisure, Sport and Culture said: “After the huge success of Film Dash at the 2008 Hello Digital festival we’re delighted to support its return. This is a great way to kick start the new line up of events and activities happening in Birmingham and the region over the next few months and a good example of the innovative approach Birmingham is taking to encourage participation in the arts.”

Last year’s Hello Digital festival saw international innovators from the world of digital media and film arrive at Millennium Point for a showcase of free events, exhibitions and workshops. For 2010 Hello Digital has launched a brand new programme called Say Hello delivered by Birmingham-based Maverick Television and Fierce! and supported by Birmingham City Council and Arts Council. Say Hello is designed to promote of digital technology to a broader audience through a series of events including Film Dash.
 
Hello Digital has also launched a new blog to chart the progress of events over the next six months and will feature some of the highlights of the 2010 showcase including Retooled produced by Antonio Gould, Hi8us’s multi-media project Urban Legends and My First Email through Fierce!

For more information and to register your team for Film Dash please visit www.filmdash.com, further information about Hello Digital can be found at www.hellodigital.net

As part of Rewired’s ongoing work with Retail Birmingham, we are happy to announce that Account Manager Tara Tomes has been appointed as the new editor of stylebirmingham.com.

In addition to handling the PR for the brand, Tara will now be in control of website content, helping to promote Birmingham’s shopping, fashion and lifestyle offering.

The role includes creating and managing editorial content on the site, including fashion news, new store openings, style advice, shopping events, and general news from the city. The site will also include guest blogs from leading industry figures, as well as regular columns from the city’s retailers. Tara will also be working closely with the Style Birmingham Magazine team to create editorial content and new feature ideas.

This comes as part of Rewired’s continued work into the digital sector, with the team providing web content and editorial for clients including Hello Digital and B-Hive.


To submit any information for Stylebirmingham, email tara@rewiredpr.com.

This April, Birmingham will become home to the world’s leading dancers, dance groups and choreographers as part of the second International Dance Festival Birmingham (IDFB 2010). The festival will see a line-up of exciting performances and participatory events, encouraging the public to put on their dancing shoes.

Driven by DanceXchange and Birmingham Hippodrome, IDFB 2010 will see over 70 performances take place across Birmingham and the West Midlands from 19 April – 15 May, with over 25 companies representing 20 countries from around the world.

IDFB is the region’s largest dance festival and is funded by Advantage West Midlands, Arts Council England West Midlands and Birmingham City Council, with sponsorship from investment managers Brewin Dolphin.

Mark Morris Dance Group

Highlights from this year’s festival include an opening performance of ‘L’allegro, il penseroso ed il Moderato’ by the Mark Morris Dance Group, which will see 24 dancers perform alongside the orchestra of the English National Opera in their only UK tour date outside of London.  One of the world’s most prestigious ballet companies, Ballet Nacional de Cuba, will be making their Birmingham debut in their first ever UK tour, bringing their unparalleled technique to two programmes of ‘Giselle’ and ‘Magia de la Danza’, with guest appearances by Carlos Acosta.

Sutra

Also taking place throughout the festival will be a new solo Kathak work by acclaimed choreographer Akram Khan; an awe-inspiring circus performance from C!RCA; daring acrobatics in Comphania de Dança Deborah Colker’s ‘Cruel’; and a stunning dance piece from 17 monks from the Shaolin Temple, China in ‘Sutra’. Strictly Come Dancing – The Professionals will also perform at Birmingham Hippodrome as part of the festival, bringing true glitz and glamour to the stage.

Strictly Come Dancing - The Professionals

IDFB 2010 will host the world premiere of Rosie Kay Dance Company’s ‘5 SOLDIERS: The Body is the Frontline’, a thought-provoking look at the importance of the body in modern warfare. A unique collaboration between Birmingham-based Rosie Kay, artist David Cotterrell and theatre director Walter Meierjohann, 5 SOLDIERS follows on from Rosie’s time spent with The 4th Battalion The Rifles.

Rosie Kay Dance Company's '5 Soldiers'

This year’s festival line-up also includes ‘Outspoken’, a weekend of new performances from Middle Eastern and North African artists, curated by Eckhard Thiemann and featuring a number of UK premieres. Ex-Riverdance star, Birmingham-born Colin Dunne will be returning to the city to present his first full-length solo show ‘Out of Time’, a playful, contemporary homage to the step-dance tradition that has shaped his life.

In addition to this, IDFB 2010 will host a number of free public participation events, including a mass line-dance ‘Put Your Foot Down’ at the Bullring and a folk dance for the 21st Century, ‘United Colours of Dance’, which will take over the city’s Victoria Square.

David Massingham, Artistic Director of DanceXchange and Co-Artistic Director of IDFB 2010, said:
“Once again Birmingham will be showcasing some of the finest international talent from a broad range of dance styles; whether ballet, flamenco, contemporary, ballroom, street or jazz, there’s something for everyone. This year’s event represents over 20 countries from across six continents, reinforcing Birmingham’s growing reputation as a world stage.”

Stuart Griffiths, Chief Executive of Birmingham Hippodrome and Co-Artistic Director of IDFB 2010, added:
“More than ever dance is broadening its appeal across the generations, encompassing everything from essential Saturday night television and award-winning new works, to dance classes, school projects and community performances.  We are very excited about this year’s festival line-up, as well as some of the fantastic partner venues we are working with.”

For more information on IDFB 2010 and the line-up, visit www.idfb.co.uk.

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For all press enquiries, please contact Tara Tomes at Rewired PR:
0121 236 2132
07966 884 659
tara@rewiredpr.com

Mitchy Bwoy, the man behind the brand of dance duo Chase & Status, is coming to Birmingham in April to exhibit a selection of new and old work. Opening on 1st April, Mitchy’s exhibition will reside at The Sauce Gallery, Custard Factory until the End of May.

Following on from the hugely successful Swifty Pop Shop, which opened in December 2009, Punch Records has secured a major scoop bringing Mitchy Bwoy to the city and showcasing his famous work. From album covers and illustrations, to famous fonts and fashion designs, fans will be able to see and purchase a range of prints, one-offs and originals.

Synonymous with new music and club culture, London-based Mitchy Bwoy has worked with some of the best names in the industry. From his studio, the ‘post-graff’ artist has designed album covers and branding for the likes of Chase & Status, Ziggy Marley, Nitin Sawhney and Amp Fiddler.

He has also made a name from himself in illustration, fashion and video production. As well as working on a number of special projects, including the Blak Twang/We Love You album project with Banksy, Bacardi brand development with Mode 2, and live art project 55 DSL.

Ammo Talwar, Director of Punch Records said:
“After the success of the Swifty shop we knew there was high demand for pioneering graffiti artists and designers to bring their work to the city. Mitchy is one of the best in the business, not only designing for some amazing artists but also creating fantastic visual representations of today’s society and culture”.

“We’re really excited about bringing Mitchy to Birmingham and can’t wait to see his work in the gallery. He’ll only have a few originals, so die hard fans need to make sure they get down early.” 

For more information on the Mitchy Bwoy exhibition, visit www.punch-records.co.uk.

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For all press enquiries and image requests, please contact Rewired PR on 0121 236 2132.