PR designed to drive footfall, grow sales, and build brand awareness

From national household names to regional retail destinations, we help brands to connect with their audience and thrive in a competitive market.

Four people standing at the entrance of a toy store called 'The Entertainer' with a mascot dressed as Sonic the Hedgehog.

Delivering the entertainer’s national PR strategy

Retail has been at the heart of Rewired since the very start

We’re proud to work with some of retail’s biggest names - from national high-street staples to premium heritage brands.

Whether it’s a new store opening or an exciting product launch, we’re experts in crafting stories that make clients stand out across national, regional and trade media.

A person holding a smartphone playing a game with pixelated graphics, inside a shopping mall.

Driving summer footfall to Merry Hill Shopping centre with a uk-first activation

Delivering campaigns for leading shopping destinations

We tell stories that resonate with both shoppers and stakeholders to get your message heard.

Whether it’s launching flagship stores, creating campaigns designed to drive footfall and increase sales, or building long-term brand loyalty, our team knows what works for retailers – and we’ve got the results to prove it.

A person is holding an open newspaper featuring an article with David Olusoga sitting in a leather Egg Chair

Securing National coverage to celebrate the extension of Heal’s Flagship store

Proven expertise that boosts ROI

Working with destinations of every size to deliver measurable impact.

Our diverse portfolio sees us generate nationwide coverage for the UK’s fastest growing toy shop, drive footfall to regional shopping centres, reinforce the heritage design credentials for an iconic British furniture store, and help a global photo printing company to break into the UK market.

A person holding a newspaper with a headline about Christmas and a photo of a woman smiling.

Driving Christmas sales for CEWE photo books in partnership with Lacey Turner

The Rewired approach

We combine creativity with commercial know-how to deliver campaigns that move the needle.

From media relations to influencer marketing, social media and stakeholder engagement, our integrated approach is designed to get customers through the door.

the entertainer staff talk employee-ownership on the one show (BBC)

Media contacts in all the right places

We secure high-profile media opportunities, designed to take your message directly to your customers.

Whether it’s national broadcast interviews, regional media engagement, influencer marketing, or thought-leadership led article in key trade titles, Rewired makes it our mission to talk about your brand on the channels that resonate most with your customers.

A group of people gathered around a solar-powered boat on display indoors. The team members are smiling and raising their fists in celebration, with some wearing high-visibility vests. The boat features solar panels on its roof and sides, and branding from the Derbion shopping center and various sponsors.

Backing local communities at Derbion Shopping Centre

An extension of your team

Here to protect your brand reputation

Our always-on press office includes crisis management support and stakeholder communications to engage investors, tenants, and local communities.

Working as an extension of your team, we are adept at managing any issues that inevitably arise with confidence and professionalism.

For the last four years, Rewired has supported  The Entertainer, providing national PR support via a hard-working, always-on press office. We have been instrumental in supporting the brand’s rollout across more than 200 Tesco stores, securing national, regional, and trade coverage, and strengthening The Entertainer's position as a leading toy retailer.

Our work focuses on product placement and building momentum in the lead-up to the crucial festive trading period. Through proactive media relations and strategic campaign planning, we ensure The Entertainer maintains front of mind for media throughout the year.

Rewired is proud to be an extension of the in-house Heal's team, having been appointed as the brand's national PR agency in 2017. Day-to-day, we run a proactive, hard-working press office achieving extensive coverage across key national and consumer titles, such as Elle Decoration, Livingetc, Homes & Gardens, The Telegraph, The Times, and FT.

Beyond day-to-day press office activity, we support the brand with strategic campaign planning and execution. This includes launching annual seasonal collections, securing widespread coverage in tier one media, and consistently positioning Heal's as a leader in contemporary British design.

Derbion is the East Midlands’ premier retail and leisure destination. Our work with the centre includes a full and proactive press office, creative campaign planning and execution, as well as influencer management and crisis communications support.

Over the last seven years, we have supported Derbion on a full-centre rebrand, and multiple large-scale investment stories, plus stakeholder engagement

Providing national PR support to Europe’s leading photo printing company, CEWE, Rewired’s remit is to promote the brand to both consumers and the trade. Our work includes creative campaign execution, influencer engagement and talent management, and has recently included partnerships with broadcaster Konnie Huq, EastEnders actress Lacey Turner, as well as influencer marketing.